A clinic that got named by ChatGPT.
The bottleneck. Samantha ran a fully booked aesthetics clinic but was effectively invisible to the new AI search layer. Her existing site read like a brochure, her blog had been dormant for two years, and none of her treatment pages were structured for AI engines to cite. New-patient acquisition was almost entirely word-of-mouth — fragile and unscalable.
What we built. A complete editorial site rebuild with AEO baked into the architecture — schema, structured FAQs, and treatment pages designed to be cited by generative search. On top of that, an autonomous content agent that drafts and publishes a weekly piece under Samantha’s editorial review.
The outcome. Inside 90 days, the clinic surfaces by name inside Google AI Overviews and ChatGPT search for the high-intent local queries her ideal patient is asking. Organic enquiries are up 3×, and the blog now publishes weekly without Samantha touching the draft.
- Custom editorial website
- AEO content architecture
- Treatment landing pages
- Schema + structured data
- Autonomous blog agent
- Editorial review workflow
“I stopped chasing Google rankings the day I saw my clinic named in an AI answer. That’s the new front page.” Samantha N. · Aesthetics clinic